Greenfest Chicago Followup: Silverleaf Resorts Snookered Organizers to Promote Timeshare Resort with Cruiseship Giveaway

What a week! I have felt down-right journalistic these past few days as I’ve poked and prodded my way though a story that first popped up during Chicago Greenfest a few weeks back; a story about Silverleaf Resorts, a very-NOT-green timeshare company giving away an even-less-green Cruise vacation smack in the middle of Greenfest Chicago.

We got their main booth rep Michael Stevens on camera saying that there was nothing green about Silverleaf Resorts or their promotion, that they were there “talking to all the people that love green”, and that they were just “marketing for our resort”. I was given a rambling, semi-incoherent answer to my very simple question “how are you green?” that wandered into the absurd. Apparently, in Silverleaf Resorts world, having 300 acres of land makes you Green.

You can read the original post here, watch the video for the full dirt:

After I got back from Chicago, I started zipping around emails to the two main orgs behinds Greenfest Global Exchange, Co-op America, and their PR firm Organic Works Marketing for an explanation on how Silverleaf Resorts got their booth. Did someone at Greenfest drop the ball in the screening process? Did Silverleaf “mis-represent” themselves in the application process?

It turned out to be a little of both- a small dash of the first and a heaping measure of the latter. Jim Kinsella of Silverleaf Resorts snookered to the organizers of Greenfest. Someone at Silverleaf Resorts verbally told the Greenfest screeners that they had two sites that were built with green materials and practices. I have yet to find any evidence of anything green from Silverleaf Resorts and they have failed to respond to my request for comment/clarification. But it’s clear that whoever was in charge of screening the Silverleaf Resorts application was too trusting and didn’t do the necessary footwork needed to verify their green claims.

Silverleaf Resorts promised the screeners that they would only exhibit information about one of their green facilities and made no mention of the cruise give-away.

During the Friday setup, the Greenfest Floor Manager didn’t see the giant Cruise banner SIlverleaf Resorts later put up and apparently didn’t do a walk through on either Saturday or Sunday, when I saw it up behind their booth.

If I had to wager, I’d guess that most of the exhibitors at Greenfest fall squarely into the Kind Greenie category of people. They’re mostly nice crunchy kind folks who don’t try to lie and cheat on their exhibitor application. I can see how it’d be easy for the organizers of Greenfest to get complacent.

I hope this serves as a wake up call to the great people running Greenfest. There are lots of Jim Kensellas and Silverleaf Resorts in the world and more of them will be trying to get into our space. Don’t make it easy for them- they’re welcome when they actually green themselves up, in the meantime we’ve got to keep beating them back down.

Watch Five Hours of Cable News, Get One Minute of Environmental or Science Coverage

We’re pleased to welcome new writer Anders Porter, a blogger, journalist, and Swedish/English translator from California currently living in Sweden. He blogs on his person website at Anders Porter dot com. This is his first post, so feel free to verbally haze his noob ass.

When I think of cable news, I think of broad, fair, and unbiased reporting. (Insert Fox News joke here.)

I take comfort in knowing that when I flip over to my MSNBC or my CNN, that the talking heads are going to take care of me, that they will dish out what I need, spoon feed me with my news food groups, if you know what I mean.

Well, according to the analysis of cable TV news coverage as reported in the 2008 Annual Report on American Journalism, the cable news networks are definitely living up to their promise of feeding their peeps. That is, of course, if you’re the kind of peep that munches on nothing nothing but politics, foreign policy debate and crime. If you’re looking for a little lettuce and tomato, that’s right - coverage of education, science and, oh yeah - THE ENVIRONMENT - then you gonna be sitting in front of that box for a long, long, long, long time. Uh-huh. Long time.

Turns out that during a five hour non-stop cable news marathon, it is likely that you will see 35 minutes about campaigns and elections and 1 minute and 25 seconds about the environment.

Sweeeeet. Nice to know we have our priorities worked out.

Link [2008 Anual Report on American Journalism] Via Framing Science

Green News Roundup 3/17: Pollution a Sin, Wal-Mart’s Not Green (Duh), and Glaciers Are Melting Fast

We’re happy to have our new Editorial Intern and Writer Caroline Rau getting started this week with a new feature that looks back on the previous weeks bit of green news. Here are a few good stories you might have missed last week.

Pope Decrees Pollution a Sin

The Pope stated in an interview with the Vatican’s Newspaper that modern sins include genetic manipulation and polluting the earth. The Vatican has also installed electricity-generating photovoltaic cells on it’s grounds and facilitated conferences on Global Warming. Praise Jebus! From Reuters.

The “Emerald Isle” may become the “shit-brown” Isle

Happy St. Patty’s Day! While we were busy polluting our eco-system with toxic green dyes and our livers with Guinness, a report from the Irish American Climate project reported that Climate Change is threatening to turn the lush green of Ireland brown. Let’s drink more to forget. From ENN.

Daylight Savings May not actually Save Energy

We may have “sprung forward” for no reason. Don’t you hate when that happens? Since only parts of Indiana participate in daylight savings (the parts that aren’t too busy drinking Colt45 in their trailer to notice the time) UC Santa Barbara was able to study the energy “saved” by day light savings. It wasn’t much. Which probably means we need to focus more energy chuggers like air-conditioning instead. From WorldChanging

China Shuts Down Mount Everest

Until May 10th, the north face of Mount Everest will be a no-go zone due to overcrowding and “environmental pressures.” Recently, over 17 tons of trash have been cleared from the Moutain’s hiking trails. From Green Daily and TreeHugger

Walmart not Green

Walmart’s CEO Lee Scott Jr. announced that Walmart is not a green company. To use a turn of phrase from Junior High, Duh Hickey. Scott did say however, that steps are being taken by the giant superstore chain to reduce packaging and energy use not for the sake of the planet, but for cost efficiency. From Wallstreet Journal

CEO’s Predict Regulations on Climate Change will Save Jobs

At a conference hosted by the Wall Street Journal near Santa Barbara, C.E.O’s backed by the Governator himself demanded that Washington step up to create a cohesive energy policy. They argued that tax subsidies supporting green energy would create jobs for Americans.From Environmental News Network

Con-Way Freight loses Speed to save the Earth

Con-Way’s freight trains will be reprogrammed to run around three miles slower per hour in order to save over 3 million gallos of fuel and 70 million pounds of Carbon Emissions. Whoo-Whoo! From Green Biz

Island of Plastic in Pacific is Here to Stay

So there is this huuuuge wad of plastic (we’re talking twice the size of the good ole U.S. of A) floating in the Pacific. And there’s not much we can do to stop it. Suckness. The plastic kills wildlife, fucks with the food-chain, and inhibits the growth of plankton who help deal with all our access C02 but there is no techology as of yet to get rid of the hulk of crap. From Green Daily

Glaciers Melting at Fastest Rate Recorded

The UN Environment Program found that Glaciers have been losing more ice in recent years than they ever have in the past five Millenia. The rapid melting could cause massive flooding and a change in land and food security. A vast change in energy consumption is needed to avoid all that shit. From Treehugger